The point is that we always make one in our heads. The question is: can we profit by making us aware of what that is, writing it down, changing it (for the better)?
Regarding Steve Jobs, I would say he was fortunate enough to turn his vision into reality.
My guess is you want to be warry to not think to small (and then not have room for big, inovative ideas). This happens easily when we become too early to specific.
Jobs wanted to make Apple an icon of consumer electronics in the digital age. His example was Sony of the analogous age. This was his vision, the details like offering a portable music player in 5 different colors were not part of the overall vision. It would be foolish to narrow yourself down to a specific detail just because you saw it in your vision. The forrest, the forrest.



Reply With Quote

Bookmarks