I once worked with a client who was tracking several "current sales projects" as well as many, many "prospects" that he and his direct reports were managing.

So, we created a "prospects/projects Trigger List." This was a list that came out during the weekly review (if not more often) to jog the thinking vertically on each of many individual clients.

More often than not, this simple review of prospects triggered a next action ("call..." , "e-mail..." , "draft proposal re: ...")

Jason
jason@davidco.com